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The first home help associations were created in the 1940s to make domestic activity visible and to participate in the recognition of employees and jobs in the sector (Puissant, 2012). Nonetheless, the strong growth of home help has created multiple paradoxes, reflecting a move from qualification to professionalization in the sector. This article looks at the strategies mobilized by those involved with a home help association to deal with the paradoxes of professionalization. Based on a case study of a home help association, we use a qualitative methodology. The results show that the transition from qualification to professionalization creates paradoxes. They also highlight the major role played by the mobilized strategies. However, this mobilization of strategies remains fragile since, beyond this professionalization, those involved report temporal, physical, and psychological constraints. The results contribute to the literature on the paradoxes of the health and social care sectors, the nature of the strategies developed, and the role of discussion areas as places for strategic conversation.