The profitability in the first business plan printed in France (1569-1612)
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When was published the first printed French business plan? What type of company did it concern? Was the process of return of investment in the title? So many questions as these are necessary to settle to make a history of the businesses plans in France. And, as this document is printed at the height of the agricultural revolution which shakes Europe at this end of the Renaissance, it is also necessary to be interested in the managerial aspects of the text: what are the costs, the general expenses, the products and the aimed needs? Are the announced profits realistic?.
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