Understanding consumer-connected objects: Proposing a user-centric taxonomy

Zhong, Zeling

Understanding consumer-connected objects: Proposing a user-centric taxonomy - 2021.


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In recent years, there has been increasing interest in smart connected objects, part of the widespread IT consumerization influencing our daily lives. However, the digitization of physical objects results in an abundance of objects that appear similar but are differentiated by certain features that the average consumer fails to perceive and appropriate. Due to the phenomenon of users’ disengagement with IoT products, consumers need a tool to guide them in choosing the most suitable smart connected object to meet their needs. The current research aims to better understand smart connected objects by proposing a taxonomy based on levels of experience enhancement and relevance for effective consumer use. This user-centered taxonomy allowed us to formulate recommendations for managers and practitioners working in the field of smart connected objects aimed at the public, specific to each category of smart connected object.

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