Strategic alignment of corporate social responsibility: The design of a Sustainability Balanced Scorecard in a “société à mission”
Chehimi, Melinda
Strategic alignment of corporate social responsibility: The design of a Sustainability Balanced Scorecard in a “société à mission” - 2024.
3
This paper focuses on the Sustainability Balanced Scorecard (SBSC), which includes sustainability and corporate social responsibility (CSR) issues in its performance model. Based on a single case study from intervention research carried out within a société à mission (SAM), the study focuses on the collective design of an SBSC strategy map. Beyond the specific case of a SAM, our observations support the idea that the SBSC can indeed be a relevant tool for the strategic alignment of CSR, but on condition of an interactive approach (Simons 1995) within the framework of an open strategy (Whittington 1996).
Strategic alignment of corporate social responsibility: The design of a Sustainability Balanced Scorecard in a “société à mission” - 2024.
3
This paper focuses on the Sustainability Balanced Scorecard (SBSC), which includes sustainability and corporate social responsibility (CSR) issues in its performance model. Based on a single case study from intervention research carried out within a société à mission (SAM), the study focuses on the collective design of an SBSC strategy map. Beyond the specific case of a SAM, our observations support the idea that the SBSC can indeed be a relevant tool for the strategic alignment of CSR, but on condition of an interactive approach (Simons 1995) within the framework of an open strategy (Whittington 1996).
Réseaux sociaux