Berlusconi’s “Bunga Bunga” and the “Totty Factor” on Italian Neo-Television
Musso, Pierre
Berlusconi’s “Bunga Bunga” and the “Totty Factor” on Italian Neo-Television - 2014.
18
The Rubygate scandal, which broke in 2010, was taken up by the media across the world and triggered numerous protests in Italy. It boomeranged on Silvio Berlusconi, who had caused the scandal, just as neo-television can boomerang on its high priests. By becoming a reality show star, il Cavaliere conquered political power by playing on the popular imagination aroused by neotelevision. Now hoist by his own petard, he has become the victim of what propelled him to success.
Berlusconi’s “Bunga Bunga” and the “Totty Factor” on Italian Neo-Television - 2014.
18
The Rubygate scandal, which broke in 2010, was taken up by the media across the world and triggered numerous protests in Italy. It boomeranged on Silvio Berlusconi, who had caused the scandal, just as neo-television can boomerang on its high priests. By becoming a reality show star, il Cavaliere conquered political power by playing on the popular imagination aroused by neotelevision. Now hoist by his own petard, he has become the victim of what propelled him to success.
Réseaux sociaux