Achat irrationnel face aux enjeux de la Consommation Responsable (notice n° 1022693)
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|---|---|
| fixed length control field | 03094cam a2200301 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250125165838.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Amidjogbé, Ignace Sèvèho Timothée |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Achat irrationnel face aux enjeux de la Consommation Responsable |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2023.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 9 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | La Consommation Responsable représente de nos jours une réponse à l’achat irrationnel et une des solutions aux problèmes du marketing durable. Cette étude vise à apporter des solutions pour améliorer les pratiques de consommation en général, et celle de la consommation responsable en particulier. Menée auprès de 300 consommateurs responsables, cette recherche in fine, révèle que les préoccupations éthique et écologique n’ont aucune influence sur la décision d’achat des consommateurs enquêtés. Notre recherche montre que le risque d’échec social sous-jacent à celui de perte de santé fortement perçu est le point focal qui détermine l’achat responsable d’un consommateur ayant un comportement contraire à son attitude. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Responsible Consumption nowadays represents an answer to irrational purchasing and one of the solutions to the problems of sustainable marketing. This study aims to provide solutions to improve consumption practices in general, and responsible consumption in particular. Conducted with 300 responsible consumers, this research ultimately reveals that ethical and ecological concerns have no influence on the purchasing decision of the consumers surveyed. Our research shows that the risk of social failure underlying that of strongly perceived health loss is the focal point that determines the responsible purchase of a consumer with behavior contrary to his attitude. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | El Consumo Responsable representa hoy en día una respuesta a la compra irracional y una de las soluciones a los problemas del marketing sostenible. Este estudio pretende aportar soluciones para mejorar las prácticas de consumo en general, y el consumo responsable en particular. Esta investigación, realizada con 300 consumidores responsables, finalmente revela que las preocupaciones éticas y ecológicas no influyen en la decisión de compra de los consumidores encuestados. Nuestra investigación muestra que el riesgo de fracaso social que subyace al de pérdida de salud fuertemente percibida es el eje que determina la compra responsable de un consumidor con un comportamiento contrario a su actitud. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | consommation responsable |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | consommation éthique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | risque d’échec social |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | risque écologique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | achat irrationnel |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ecological risk |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | risk of social failure |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | responsible <br/>consumption |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | irrational purchase |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ethical consumption |
| 786 0# - DATA SOURCE ENTRY | |
| Note | La Revue des Sciences de Gestion | 319 | 1 | 2023-04-26 | p. 31-41 | 1160-7742 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-des-sciences-de-gestion-2023-1-page-31?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-des-sciences-de-gestion-2023-1-page-31?lang=fr&redirect-ssocas=7080</a> |
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