Approche dynamique d’intelligence économique : le cas d’une grande entreprise au Maroc (notice n° 1043706)
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fixed length control field | 02138cam a2200277 4500500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250125180254.0 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | fre |
042 ## - AUTHENTICATION CODE | |
Authentication code | dc |
100 10 - MAIN ENTRY--PERSONAL NAME | |
Personal name | El Haddani, Mouna |
Relator term | author |
245 00 - TITLE STATEMENT | |
Title | Approche dynamique d’intelligence économique : le cas d’une grande entreprise au Maroc |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2020.<br/> |
500 ## - GENERAL NOTE | |
General note | 71 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Le présent article se focalise sur une dynamique d’Intelligence Économique mise en œuvre par une grande entreprise au Maroc. Le modèle de la symbiose « humain-technologie-organisation » construit et testé, se base sur la complémentarité des canaux d’information dans une approche d’aide à la décision organisationnelle. Le va-et-vient et le dialogue entre théorie et terrain de recherche ont permis d’obtenir un dispositif réellement opérationnel, qui se diffuse dans les pratiques managériales de l’organisation. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The purpose of this paper is to present a dynamic approach to Competitive Intelligence, implemented by a large company in Morocco. The model of the symbiosis between people, technology and organization built and tested, is based on the complementarity of information channels in an organizational decision support approach. The back-and-forth and dialogue between research field and theory have made it possible to obtain a truly operational system, which is spread throughout the organization's managerial practices. |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | complémentarité des canaux d’information |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | Web intelligence |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | veille terrain |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | compétitivité informationnelle |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | dynamique d’Intelligence Économique |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | veille Web |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | dynamic Approach to competitive complementarity of information sources- intelligence «in-the-field» information system |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | informational competitiveness |
700 10 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Baulant, Camille |
Relator term | author |
786 0# - DATA SOURCE ENTRY | |
Note | Revue internationale d'intelligence économique | 12 | 1 | 2020-10-27 | p. 39-61 | 2101-647X |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-internationale-d-intelligence-economique-2020-1-page-39?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-internationale-d-intelligence-economique-2020-1-page-39?lang=fr&redirect-ssocas=7080</a> |
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