Economics of Strategy (notice n° 1323021)

détails MARC
000 -LEADER
fixed length control field 02687cam a2200301zu 4500
003 - CONTROL NUMBER IDENTIFIER
control field FRCYB10236393
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250429180659.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250429s2006 fr | o|||||0|0|||eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471679455
035 ## - SYSTEM CONTROL NUMBER
System control number FRCYB10236393
040 ## - CATALOGING SOURCE
Original cataloging agency FR-PaCSA
Language of cataloging en
Transcribing agency
Description conventions rda
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Besanko, David
245 01 - TITLE STATEMENT
Title Economics of Strategy
Statement of responsibility, etc. ['Besanko, David', 'Dranove, David', 'Shanley, Mark']
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer John Wiley & Sons
Date of production, publication, distribution, manufacture, or copyright notice 2006
300 ## - PHYSICAL DESCRIPTION
Extent p.
336 ## - CONTENT TYPE
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type code c
Source rdamdedia
338 ## - CARRIER TYPE
Carrier type code c
Source rdacarrier
520 ## - SUMMARY, ETC.
Summary, etc. Discover the art of strategic thinking Revised and updated to reflect the cutting edge of academic thinking about business strategy, the Fourth Edition of Besanko, Dranove, Shanley, and Schaefer's highly acclaimed text offers a solid economic foundation for strategic analysis. By presenting basic concepts of economic theory with ideas in modern strategy literature, the book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. The book begins by focusing on the boundaries of the firm and examines competitive strategy from the perspective of industrial organization (IO) economics, particularly Porter's Five Forces. It then explores strategic positioning and dynamics as well as topics associated with internal organization, including personnel economics, organization structure, and strategic fit. Features of the Fourth Edition : Chapters on human resources management, entry, positioning, dynamics, technological change, and organizational structure are substantially revised. An updated chapter on business history covers the recent dot-com bubble. Presents economic principles without overemphasizing the math. Rigorous treatment of organizational topics such as structure and culture enables you to experience the full scope of strategic thinking. The authors use Porter's Five Forces as a tool for organizing industry analysis, building on the coverage of industrial organization and game theory. The text also considers the Value Net, another tool for organizing industry analysis. Includes coverage of make or buy decisions (Chapters 2-4) and benefit and cost advantage and sustaining advantage (Chapters 11-13). Fascinating examples, including many new to this edition, bring the economic models to life. Many of the examples involve businesses outside of the United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Besanko, David
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Dranove, David
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Shanley, Mark
856 40 - ELECTRONIC LOCATION AND ACCESS
Access method Cyberlibris
Uniform Resource Identifier <a href="https://international.scholarvox.com/netsen/book/10236393">https://international.scholarvox.com/netsen/book/10236393</a>
Electronic format type text/html
Host name

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