L'intelligence économique dans un pays à contexte culturel fort : cas de la République Populaire de Chine (notice n° 1510151)
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| fixed length control field | 02220cam a2200313 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250921012327.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Milliot, Éric |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | L'intelligence économique dans un pays à contexte culturel fort : cas de la République Populaire de Chine |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2006.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 36 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | RésuméL’intelligence économique est un système de veille et d’influence qui repose en grande partie sur l’accès à l’information et la qualité des relations développées. En Occident, même si ce système est relativement récent, les entreprises qui se développent dans des pays culturellement proches commencent à bien cerner sa mise en œuvre et ses pratiques. Qu’en est-il lorsqu’elles travaillent dans des contextes où les messages sont implicites et les logiques relationnelles grégaires ? En prenant l’exemple de la République Populaire de Chine, cet article tente d’illustrer la nécessaire adaptation de l’intelligence économique pour les opérations menées à l’échelle internationale. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Business intelligence is a system of knowledge and influence that is largely based on access to information and the quality of relationships developed. In the Occident, even though this system is relatively recent, firms that are evolving in culturally similar countries are beginning to understand its implementation and practices. What happens, however, when firms work in a context where messages are implicit and relational logics are gregarious? Using the example of China, this article aims to illustrate the necessary adaptation of business intelligence for operations undertaken on the international level. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | culture |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | guanxi |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | influence |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | information |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | relations |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | veille |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | culture |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | guanxi |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | influence |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | information |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | knowledge |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | relationships |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Marketing & Communication | 6 | 3 | 2006-09-01 | p. 72-83 | 1779-3572 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-market-management-2006-3-page-72?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-market-management-2006-3-page-72?lang=fr&redirect-ssocas=7080</a> |
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