Pallier le risque d'engorgement urbain grâce au tramway. La place du design dans la négociation et la pérennisation de l'alternative à l'automobile (notice n° 1510182)
[ vue normale ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02216cam a2200265 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250921012329.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Guillon, Bernard |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Pallier le risque d'engorgement urbain grâce au tramway. La place du design dans la négociation et la pérennisation de l'alternative à l'automobile |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2007.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 67 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | RésuméL’histoire de la négociation spécifique à la réimplantation des réseaux de tramways « fer » dans l’Hexagone a permis d’observer comment il est possible de passer de la prise en compte d’un risque important, celui de l’engorgement urbain, à la mise en place d’une solution durable. On s’aperçoit ainsi de la modification des projets d’origine relatifs au tramway, qui vont progressivement intégrer la « variable design ». D’où l’intérêt d’étudier un premier aspect de la négociation concernant la nature de la demande et la manière dont les constructeurs y ont répondu. Avant d’étudier les réactions des élus territoriaux envers les entreprises locales, le grand public, sans oublier les retombées significatives à moyen terme (récompenses, tourisme urbain...). |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The renewal story of the rail-tram network in France favored a shift from urban tie-up to a durable solution. The design option slowly emerged from initial negotiations. We will first tackle the design option that slowly emerged from initial negotiations between designers and acting financing partners; then, our study will concentrate on local officials’ reactions towards local businesses involved in the process as well as the ones of the general public, let alone the significant effects and consequences on a short-term basis (rewards, urban tourism...). |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | collectivités locales |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | design |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | négociation |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | tramway |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | design |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | local councils |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | negotiations |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | trams |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Marketing & Communication | 7 | 3 | 2007-09-01 | p. 88-103 | 1779-3572 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-market-management-2007-3-page-88?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-market-management-2007-3-page-88?lang=fr&redirect-ssocas=7080</a> |
Pas d'exemplaire disponible.
Réseaux sociaux