Understanding the image of the responsible consumer: From the ideal person to negative stereotype (notice n° 154412)
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|---|---|
| fixed length control field | 01502cam a2200217 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250112031138.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Séré de Lanauze, Gilles |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Understanding the image of the responsible consumer: From the ideal person to negative stereotype |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2018.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 64 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | As a result of the environmental challenges of the beginning of the twenty-first century, the responsible consumer is now presented as an “ideal model” and the study of their profile, practices, and motivations is a new marketing research trend. Yet previous studies have highlighted numerous contradictions between generally positive attitudes toward responsible consumption and actual consumer behaviors. Based on a qualitative approach, this study aims to understand those contradictions through a comprehensive in-depth analysis of thirty-five interviews. Four stereotypes, namely “fundamentalist,” “hermit,” “killjoy,” and “snob” help us to understand the negative perceptions associated with the responsible consumer that are subsequently discussed. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | authenticity |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | commodification process |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | connoisseurship |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | gastronomic and Bacchic brotherhoods |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lallement, Jeanne |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Décisions Marketing | o 90 | 2 | 2018-06-25 | p. 15-34 | 0779-7389 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/journal-decisions-marketing-2018-2-page-15?lang=en">https://shs.cairn.info/journal-decisions-marketing-2018-2-page-15?lang=en</a> |
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