The emergence of fungus disease-resistant grape varieties in France through the media lens (notice n° 1725219)

détails MARC
000 -LEADER
fixed length control field 01412cam a2200193 4500500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260322002634.0
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title fre
042 ## - AUTHENTICATION CODE
Authentication code dc
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Paire, Caroline
Relator term author
245 00 - TITLE STATEMENT
Title The emergence of fungus disease-resistant grape varieties in France through the media lens
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2026.<br/>
500 ## - GENERAL NOTE
General note 33
520 ## - SUMMARY, ETC.
Summary, etc. Fungus resistant grape varieties (FRGV) are seen as a response to the current challenges of viticulture. However, the plurality of stakeholders involved complicates decision-making, generating diverse discourses and practices that hinder their adoption. This study analyses the evolution of media discourses on FRGV in France, through a cross-review of general and specialised press, complemented by a case study. It reveals a contrasted media treatment, with near-absence in mainstream outlets, a gradual alignment of discourses in favour of FRGV, and the driving role professionals from the wine industry. The study calls for consideration the commercial and marketing aspects, which will be essential to promote FRGV’s diffusion and market success. (JEL: Q16)
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Cheriet, Foued
Relator term author
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Geffroy, Olivier
Relator term author
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Hannin, Hervé
Relator term author
786 0# - DATA SOURCE ENTRY
Note Économie rurale | 395 | 1 | 2026-03-12 | p. 101-116 | 0013-0559
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://shs.cairn.info/journal-economie-rurale-2026-1-page-101?lang=en&redirect-ssocas=7080">https://shs.cairn.info/journal-economie-rurale-2026-1-page-101?lang=en&redirect-ssocas=7080</a>

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