Logistics performance, store image, and consumer satisfaction and loyalty in the retail sector in Gabon (notice n° 200365)
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|---|---|
| fixed length control field | 01357cam a2200217 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250112050908.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ndjambou, Ruphin |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Logistics performance, store image, and consumer satisfaction and loyalty in the retail sector in Gabon |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2018.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 30 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The main objective of this article is to measure the impact of logistical performance on large-scale distribution in the Gabonese context with regard to studies carried out elsewhere on the same subject. To achieve this, we conducted a survey of 287 customers of the “CECAGADIS Group” in Libreville, Gabon to verify the model designed for this purpose. Contrary to previous studies, the results of this study show that logistics performance does not have an impact on consumer satisfaction and store image. By contrast, the study reveals it is the image of the store and the satisfaction of its customers that have a significant influence on their loyalty. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | logistics performance |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | store image |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | satisfaction |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | loyalty |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | large-scale distribution |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Projectics / Proyéctica / Projectique | o 19 | 1 | 2018-08-23 | p. 93-114 | 2031-9703 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/journal-projectics-2018-1-page-93?lang=en">https://shs.cairn.info/journal-projectics-2018-1-page-93?lang=en</a> |
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