Effets de l’innovation technologique sur les pratiques RSE des entreprises marocaines : une étude à partir des données ESG (notice n° 2061532)
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| fixed length control field | 03383cam a2200313 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260405002827.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cherkaoui, Adil |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Effets de l’innovation technologique sur les pratiques RSE des entreprises marocaines : une étude à partir des données ESG |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2026.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 57 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Cet article examine la relation entre l’innovation technologique des entreprises et l’application des démarches ESG (Environnement, Social, Gouvernance). Deux propositions sont testées en s’appuyant sur des données d’enquêtes menées auprès d’entreprises marocaines par la Banque Mondiale. La première proposition suggère qu’il existe une relation directe et positive entre le comportement d’innovation technologique des entreprises et leur engagement ESG, mesuré à partir d’un score composite. Dans ce sens, les résultats des régressions multivariées confirment l’existence d’une relation positive entre l’innovation technologique et l’intensité des engagements ESG, que ce soit pour l’innovation de produit ou celle de procédé. Les effets liés à la taille de l’entreprise, à l’expérience du dirigeant, à la présence d’investisseurs étrangers et à l’appartenance sectorielle ont été contrôlés lors de l’analyse empirique. La deuxième proposition examine la relation directe et positive entre l’innovation technologique et la mise en œuvre de l’une des pratiques relevant de l’ESG. A cet effet, les résultats de l’étude suggèrent que les entreprises innovantes sont plus susceptibles de mettre en place les trois pratiques ESG dans leurs activités. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This article examines the relationship between technological innovation and the application of ESG (Environment, Social, and Governance) approaches. Two propositions are tested based on data from surveys of Moroccan companies conducted by the World Bank. The first proposal suggests that there is a direct and positive relationship between the technological innovation behaviour of companies and their ESG commitment, measured using a composite score. The results of the multivariate regressions confirm the existence of a positive relationship between technological innovation and the intensity of ESG commitments, for both product and process innovation. The empirical analysis controlled for the effects of company size, managerial experience, presence of foreign investors and sectoral affiliation. The second proposition examines the direct and positive relationship between technological innovation and the implementation of one of the ESG practices. To this end, the results of the study suggest that innovative companies are more likely to implement the three ESG practices in their activities. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Engagements ESG |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | entreprise |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | innovation de procédé |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | innovation de produit |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Maroc |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | RSE |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | CSR |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ESG commitments |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Morocco |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Process innovation |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Product innovation firms |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bouazizi, Youssef |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Maghreb - Machrek | º 263 | 4 | 2026-02-27 | p. 43-61 | 1762-3162 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-maghreb-machrek-2025-4-page-43?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-maghreb-machrek-2025-4-page-43?lang=fr&redirect-ssocas=7080</a> |
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