The shift in talent management for French MNCs in Asia (notice n° 261322)
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| fixed length control field | 02861cam a2200349 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250112074200.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dejoux, Cécile |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | The shift in talent management for French MNCs in Asia |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2012.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 73 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Le potentiel de croissance de la plupart des multinationales occidentales se situe dans les marchés asiatiques. C’est pourquoi, elles mettent en place des stratégies ciblées vers les jeunes talents asiatiques pour les attirer, les retenir et les développer. Néanmoins, ces jeunes talents préfèrent de plus en plus souvent intégrer des compagnies locales. Dans ce contexte, les multinationales occidentales ont décidé d’innover en termes de politique RH. Cet article présente les éléments qui composent cette problématique de “nouvelle guerre des talents asiatiques”. La méthodologie déployée est de nature qualitative et repose sur la réalisation de trois études de cas réalisées en Asie au sein de multinationales françaises (DANONE, L’OREAL et ALSTOM) qui ont créé et mis en place une gestion des talents “sur mesure” en direction de jeunes asiatiques. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | For many Western multinational companies (MNCs), their potential growth lies in the Asian marketplace. However, MNCs are struggling to attract, retain and manage Asian professionals. Indeed, a new challenge is emerging for Western MNCs as young Asians prefer local companies to Western multinationals. The implementation of talent management programs seems to be a common policy implemented to confront this issue. This article provides an overview of talent management in Asia, then draws upon qualitative methods to analyze policy in three case studies of French MNCs that are highly involved in thriving Asian markets. Various policies will be presented. Indeed, we see an escalation of policies from the developmental approach (with a training program) at ALSTOM, then the broader scope of DANONE’s policies (attraction, retention and development) and, lastly, a more allencompassing and consistent HR policy at L’OREAL that covers development, career management and compensation. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | retention |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | développement de carrière |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | attraction |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Asie |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | génération Y |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | gestion des talents |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | recrutement |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | retention |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | talent management |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | recruitment |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | attraction |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | generation Y |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | career development |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Asia |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Thévenet, Maurice |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Revue de gestion des ressources humaines | 86 | 4 | 2012-10-01 | p. 36-51 | 1163-913X |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-de-gestion-des-ressources-humaines-2012-4-page-36?lang=en">https://shs.cairn.info/revue-de-gestion-des-ressources-humaines-2012-4-page-36?lang=en</a> |
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