La prescription des librairies en ligne : Expression, association, collaboration (notice n° 393955)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03505cam a2200325 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250119045703.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berthou, Benoît |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | La prescription des librairies en ligne : Expression, association, collaboration |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2014.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 63 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | La prescription peut être placée au fondement d'une identité professionnelle, comme en atteste l'exemple de la librairie : Raymond Picquot ou Pierre Toreilles font ainsi de cette capacité à valoriser certains ouvrages le propre de leur métier. Elle prend parfois des formes spectaculaires reposant sur la médiatisation du prescripteur et la définition d'une véritable énonciation mobilisant dans le magasin toutes sortes de messages et d'inscriptions. Les librairies en ligne esquissent, quant à elles, un modèle que l'on peut analyser au regard des travaux de Michel de Certeau : mettant à l'honneur l'activité de l'internaute, ces dispositifs invitent les potentiels lecteurs à animer l'espace de vente en commentant ou organisant les produits proposés. Le commerçant se doit d'organiser une forme d'hospitalité afin de donner corps à un nouveau modèle de prescription qui reste encore à explorer. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Recommendation can set up a professional identity, as evidenced by the example of bookstore: storekeepers like Raymond Picquot or Pierre Toreilles consider that this ability to highlight some books is the main feature of their profession. Recommendation can therefore take spectacular forms based on the media coverage of the prescriber and the definition of an enunciation mobilizing in the store all kinds of messages and inscriptions. Online bookstores sketch another model that can be analyzed in the perspective of Michel de Certeau's work: honouring the activity of the Website user, those shops invite potential readers to animate and organize the products that are on sale. Digital shopkeepers must organize a form of hospitality to embody a new model of prescription that still has to be explored. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Como lo demuestra el ejemplo de las librerías, la prescripción es una parte fundamental de su identidad profesional: los libreros Raymond Picquot o Pierre Toreilles hacen de la capacidad de recomendar ciertos libros algo propio de sus oficios. Se trata algunas veces de formas espectaculares que mediatizan el prescriptor y definen una enunciación que llena el negocio de gran variedad de mensajes e inscripciones. Con respecto a las librerías en línea, el modelo que éstas esbozan se puede analizar a la luz de la obra de Michel de Certeau: haciendo hincapié en la actividad del internauta, sus dispositivos invitan los potenciales lectores a animar el espacio de venta comentando o organizando los productos disponibles. El comerciante se ve entonces obligado a instaurar una forma de hospitalidad para darle cuerpo a un nuevo modelo de prescripción que todavía está por explorar |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | livre |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | espace de vente |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | maga-sin |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | commerce |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | profession |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | librairie |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Store |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Bookstore |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Retail space |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Book |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Trade |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Professional identity |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Communication & langages | 179 | 1 | 2014-03-01 | p. 75-90 | 0336-1500 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-communication-et-langages1-2014-1-page-75?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-communication-et-langages1-2014-1-page-75?lang=fr&redirect-ssocas=7080</a> |
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