Attirer des talents en fonction de leur ancienneté organisationnelle (notice n° 402811)
[ vue normale ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02762cam a2200277 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250119080128.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Abid-Dupont, |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Attirer des talents en fonction de leur ancienneté organisationnelle |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2020.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 7 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Notre travail de recherche propose d’étudier les dimensions de la Valeur de la Marque Employeur (VME) comme leviers d’attractivité d’un employeur potentiel à travers le prisme de l’ancienneté organisationnelle. Nos résultats confirment la pertinence de cette variable modératrice : en-deçà de 2 ans d’ancienneté organisationnelle, les salariés apparaissent principalement attirés par les dimensions de la VME relatives aux relations sociales positives alors qu’entre 3 et 5 ans d’ancienneté, c’est le développement des compétences et l’intérêt du travail qui apparaissent comme les principaux leviers d’attractivité employeur. Au-delà de 6 ans d’ancienneté, les relations sociales et un système de rémunération compétitif semblent être les leviers déterminants de l’attractivité d’un employeur. Notre recherche offre aux praticiens les leviers pour faire face à la guerre des talents à travers la valorisation sur-mesure des diverses dimensions de la proposition de valeur employeur. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Our paper examines the dimensions of employer brand value as levers of a potential employer attractiveness through organizational tenure. Results confirm the relevance of the segmentation thanks to this moderating variable: below 2 years of organizational tenure, employees are mainly attracted to brand value relative to positive social relations, whereas between 3 and 5 years of organizational tenure, skill development and the interest of work appear as the main levers of a potential employer attractiveness. Beyond 6 years of tenure, social relations and a competitive remuneration package seem to be the determining levers of an employer attractiveness. Our research provides useful insights to practitioners to successfully face the talent war through the fine-tuned valorization of the various dimensions of the employer value proposition. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | marque employeur |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | attractivité employeur |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ancienneté organisationnelle |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | employer brand |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | employer attractiveness |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | organizational tenure |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Escoubes, Florian |
| Relator term | author |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Giraud, Laurent |
| Relator term | author |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ruspil, Thomas |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Décisions Marketing | 99 | 3 | 2020-09-25 | p. 61-75 | 0779-7389 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-decisions-marketing-2020-3-page-61?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-decisions-marketing-2020-3-page-61?lang=fr&redirect-ssocas=7080</a> |
Pas d'exemplaire disponible.
Réseaux sociaux