« Couvrez cette mort que je ne saurais voir » : du rapport singulier entre consommateurs seniors et objets d’occasion (notice n° 445521)
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|---|---|
| fixed length control field | 02214cam a2200289 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250121012515.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dehling, Aurélie |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | « Couvrez cette mort que je ne saurais voir » : du rapport singulier entre consommateurs seniors et objets d’occasion |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2014.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 17 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | La consommation d’occasion est aujourd’hui la première tendance de consommation émergente : cet article propose d’observer et de comprendre les perceptions et comportements des consommateurs seniors, moteurs de l’économie de demain, à l’endroit de cette consommation alternative. Après avoir montré la singularité de leurs perceptions et comportements, cet article met en avant un effet-miroir articulant de façon positive ou négative la relation entre objets et consommateurs vieillissants. Des recommandations sont ensuite proposées aux professionnels du secteur afin de maximiser l’attractivité de leur offre de seconde main auprès des consommateurs de 55 ans et plus. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Today, second-hand purchasing is the primary emerging consumption trend: this article recommends observing and understanding the usage and attitudes of senior consumers, the engines of tomorrow’s economy, with regard to this alternative means of consumption. After having demonstrated the singular nature of their usage and attitudes, this article holds up a mirror, to articulate, either positively or negatively, the relationship between objects and aging consumers. Recommendations are then detailed to help sector professionals maximize their second-hand offer’s attractiveness among consumers aged 55 and over. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | marché d’occasion |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | effet-miroir |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | mort |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | vieillissement |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | théorie du management de la terreur |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | death |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | second-hand market |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | theory of terror management |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | aging |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | mirror |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Décisions Marketing | 76 | 4 | 2014-12-01 | p. 47-60 | 0779-7389 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-decisions-marketing-2014-4-page-47?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-decisions-marketing-2014-4-page-47?lang=fr&redirect-ssocas=7080</a> |
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