An Economic Analysis of Cause-Related Products (notice n° 565863)
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| fixed length control field | 01393cam a2200217 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250121125637.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Grolleau, Gilles |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | An Economic Analysis of Cause-Related Products |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2011.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 30 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Cause-related products have become increasingly common in the marketplace. They have the potential to raise substantial funds for not-for-profit organizations and to increase the bottom line for companies. They allow consumers to support a non-for-profit action at very low cost. This paper characterizes cause-related products and purchase-triggered donations and identifies the motives of the different partners involved in the process. It also stresses the role of tax laws in shaping firms' strategies as well as several possible undesirable and counter-productive effects caused by these partnerships. Two case studies are presented to support the analysis. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | cause related products |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | fund-raising |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | not-for-profit organizations |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ibanez, Lisette |
| Relator term | author |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MOULLA, Sarah |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Revue internationale de droit économique | Vol.XXV | 2 | 2011-07-01 | p. 239-256 | 1010-8831 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/journal-revue-internationale-de-droit-economique-2011-2-page-239?lang=en&redirect-ssocas=7080">https://shs.cairn.info/journal-revue-internationale-de-droit-economique-2011-2-page-239?lang=en&redirect-ssocas=7080</a> |
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