Les hubs eWTP d’Alibaba : une stratégie globale d’articulation d’écosystèmes locaux (notice n° 608362)
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| fixed length control field | 03435cam a2200337 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250121161156.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lefèvre, Bruno |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Les hubs eWTP d’Alibaba : une stratégie globale d’articulation d’écosystèmes locaux |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2020.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 46 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Cet article cherche à caractériser le processus de territorialisation des activités d’Alibaba dans le monde, à travers la construction de hubs logistiques en Asie (Chine, Malaisie), en Europe (Belgique) et en Afrique (Rwanda, Éthiopie). Les implantations d’Alibaba se traduisent par la signature d’accords avec les pouvoirs publics locaux dans le cadre de l’initiative eWTP (Electronic World Trade Platform), un programme de coopération public-privé lancé en 2016 et adossé aux services d’e-commerce du groupe chinois. Dans cette recherche, nous entendons montrer la manière dont le développement international d’Alibaba s’effectue par la mobilisation d’écosystèmes économiques locaux, euxmêmes intégrés et articulés à la stratégie globale du groupe industriel, au sein desquels se construisent des rapports de force matériels et symboliques. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This article focuses on the process of territorialization of Alibaba’s activities around the world, through the construction of logistics hubs in Asia (China, Malaysia), Europe (Belgium) and Africa (Rwanda, Ethiopia). Alibaba’s facilities involve the signing of agreements with local authorities as part of the Electronic World Trade Platform (eWTP), a public-private cooperation program launched in 2016 and linked to the Chinese group’s e-commerce services. In this research, we show how the international development of Alibaba involves the mobilization of local economic ecosystems, themselves integrated and articulated with the global strategy of the industrial group, within which material and symbolic power relations are built. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Este artículo trata sobre el proceso de territorialización de las actividades de Alibaba en el mundo, a través de la construcción de centros logísticos en Asia (China, Malasia), Europa (Bélgica) y África (Ruanda, Etiopía). Las instalaciones de Alibaba requieren la firma de acuerdos con las autoridades públicas locales como parte de la Electronic World Trade Platform (eWTP), un programa de cooperación público-privado lanzado en 2016 y respaldado por los servicios de comercio electrónico del grupo chino. En esta investigación, mostramos cómo el desarrollo internacional de Alibaba implica la movilización de los ecosistemas económicos locales, integrados y articulados con la estrategia global del grupo industrial, dentro de los cuales se construyen relaciones de poder materiales y simbólicas. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | e-commerce |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | industrie du numérique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Alibaba |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | écosystème |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | hub logistique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | plateforme |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | e-commerce |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Alibaba |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | logistics hub |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | digital industry |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ecosystem |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | platform |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wiart, Louis |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Les Enjeux de l'information et de la communication | 21/1 | 1 | 2020-09-25 | p. 71-89 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-les-enjeux-de-l-information-et-de-la-communication-2020-1-page-71?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-les-enjeux-de-l-information-et-de-la-communication-2020-1-page-71?lang=fr&redirect-ssocas=7080</a> |
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