Boycott des produits étrangers : antécédents et conséquences (notice n° 634444)
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|---|---|
| fixed length control field | 02601cam a2200325 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250121175127.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ltifi, Moez |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Boycott des produits étrangers : antécédents et conséquences |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2020.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 53 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Malgré l’existence de plusieurs recherches sur le boycott de produits étrangers, peu d’attention a été accordée jusqu’ici pour évaluer ses interactions avec la religiosité. L’objectif de cette étude est de tester empiriquement l’influence de la religiosité et de l’ethnocentrisme sur le boycott des produits étrangers, ainsi que l’influence de ce boycott sur l’image de marque et le jugement des produits étrangers. Les données ont été collectées auprès d’un échantillon de 300 étudiants musulmans et analysées à l’aide de la technique de modélisation des équations structurelles. Les résultats confirment que la religiosité et l’ethnocentrisme affectent positivement le boycott des produits étrangers, avec comme raison dominante la religiosité. Enfin, les résultats montrent que le boycott influence négativement l’image de marque et l’évaluation des produits étrangers. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Despite the existence of several studies on the boycott of foreign products, little attention has been paid so far to assess its interactions with religiosity. The objective of this study is to test empirically the impact of religiosity and ethnocentrism on the boycott of foreign products, as well as the result of this boycott on branding and the judgment of foreign products. Data was collected from a sample of 300 Muslim students and analyzed using the structural equation modeling technique. The results confirm that religiosity and ethnocentrism positively affect the boycott of foreign products, with religiosity as the main reason. Finally, the results show that the boycott negatively influences the brand image and valuation of foreign products. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | religiosité |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | consommateur musulman |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | image de marque |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | boycott |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | produit étranger |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ethnocentrisme |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ethnocentrism |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | religiosity |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | muslim consumer |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | boycott |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | foreign product |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | brand image |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hikkerova, Lubica |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Management & Prospective | Volume 36 | 6 | 2020-02-03 | p. 125-143 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-gestion-2000-2019-6-page-125?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-gestion-2000-2019-6-page-125?lang=fr&redirect-ssocas=7080</a> |
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