The globalization of Research & Development in industrial corporations: Towards “reverse innovation”? (notice n° 692984)

détails MARC
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control field 20250121210731.0
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Language code of text/sound track or separate title fre
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Authentication code dc
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Laperche, Blandine
Relator term author
245 00 - TITLE STATEMENT
Title The globalization of Research & Development in industrial corporations: Towards “reverse innovation”?
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2012.<br/>
500 ## - GENERAL NOTE
General note 88
520 ## - SUMMARY, ETC.
Summary, etc. According to J. Immelt (General Electric’s CEO), considering the new forms of competition and the existing opportunities in emerging countries, industrial corporations must develop reverse innovation (Immelt et al., 2009). Reverse Innovation consists in designing products no longer in industrialized countries but in emerging countries, where they are going to be marketed first, before being marketed in industrialized countries with a certain number of adjustments. That is the reversed process of “glocalization” that consists in designing products in industrialized countries before adjusting them to emerging countries. In the present research, we would like to go further into this topic by putting it in the context of R&amp;D globalization and by studying two cases: Ge Healthcare and Renault. These two enterprises have largely globalized their R&amp;D activities, but have two different strategies regarding reverse innovation; Renault focusing more on an international relay engineering strategy. Some recent enquiries show that reverse innovation is still not a common strategy. But it raises some important issues regarding the nature and the durability of R&amp;D activities in industrial countries, which we present in this paper. JEL Codes: F23, 032, L 62, L68
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element General Electric
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element globalization
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element reverse innovation
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element R&D
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Renault
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Lefebvre, Gilliane
Relator term author
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Note Journal of Innovation Economics & Management | 10 | 2 | 2012-10-01 | p. 53-79
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://shs.cairn.info/revue-journal-of-innovation-economics-2012-2-page-53?lang=en&redirect-ssocas=7080">https://shs.cairn.info/revue-journal-of-innovation-economics-2012-2-page-53?lang=en&redirect-ssocas=7080</a>

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