Le recours au financement participatif par les médias d’information : levier de communication, travail en soi, idéologie marchande (notice n° 811153)
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| fixed length control field | 02336cam a2200289 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250123125240.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Goasdoué, Guillaume |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Le recours au financement participatif par les médias d’information : levier de communication, travail en soi, idéologie marchande |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2016.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 1 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Le financement participatif ( crowdfunding) permet de récolter des fonds via un procédé alternatif qui met en relation des porteurs de projets, des plateformes et des contributeurs. Plusieurs cas de figures sont observables parmi les médias qui choisissent de recourir à ce procédé (création, diversification, coup par coup, sauvetage). Cet article discute du rôle de la communication et de ses effets et implications (un travail en soi), puis de la charge idéologique que véhicule ce système. Ainsi, au-delà de quelques présupposés, notamment l’idée que l’aspect économique est essentiel, nous montrerons que les techniques rationalisées dont use ce type de collecte fraient largement avec des logiques mercatiques. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This article aims to focus on the communicational and ideological facets of crowdfunding, which is usually presented as an alternative way of fundraising and as an intermediary between promoters and ordinary people (funders). Several types of projects take advantage of participative-funding in media field: creation, diversification, on a case-by-case basis, rescue. Beyond common assumptions, like the idea that economics is the main motivation, we will show how this phenomenon is largely a marketing issue with specific and rationalized technics. We will also questioned the workload implied by the process and the ideological frame that this one contributes to convey. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | journalisme |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | économie des médias |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | capital social |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | idéologie |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | financement participatif |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | crowdfunding |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | journalism |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | media economy |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | ideology |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | social capital |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Questions de communication | 29 | 1 | 2016-07-11 | p. 289-306 | 1633-5961 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-questions-de-communication-2016-1-page-289?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-questions-de-communication-2016-1-page-289?lang=fr&redirect-ssocas=7080</a> |
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