Représenter la vision stratégique du dirigeant de PME-PMI : cartographier ses possibles, ses souhaitables, ses impossibles et ses non souhaitables. L'exemple de « DECAPIN » (notice n° 843026)
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| control field | 20250123142838.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Phanuel, Dominique |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | Représenter la vision stratégique du dirigeant de PME-PMI : cartographier ses possibles, ses souhaitables, ses impossibles et ses non souhaitables. L'exemple de « DECAPIN » |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2011.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 14 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Représenter la vision stratégique du dirigeant de PME-PMI : cartographier ses possibles, ses souhaitables, ses impossibles et ses non souhaitables. L’exemple de « DECAPIN »Cet article a pour objet de répondre à la question suivante : comment représenter, de manière globale et structurée la vision stratégique du dirigeant de PME-PMI ? A cette fin, dans un premier temps, nous proposons de redéfinir la vision stratégique comme « la représentation mentale - du dirigeant - d’un ensemble de décisions, actions, événements jugés comme possibles, impossibles, souhaitables, non souhaitables (« S.P.I.N.S ») et incontournables ». Dans un second temps, la cartographie cognitive est adaptée afin de visualiser et d’analyser la vision stratégique ainsi définie. L’exemple d’une petite entreprise industrielle (DECAPIN) sera exposé à titre exploratoire et d’illustration. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Representing the strategic vision of the managing director of an SME-SMI : mapping his/her perceptions of achievable, desirable, unachievable, undesirable outcomes, through the example of DECAPINThis article aims to answer the following question : how can we represent the strategic vision of the managing director of an SME-SMI in an all-encompassing and structured way ? To address this issue, we will first propose a new definition of the strategic vision of the managing director as “his/her mental representation of a set of decisions, initiatives and events which he/she considers as achievable, non achievable, desirable, non desirable and essential.” We will then adjust the cognitive map in order to visualize and analyse the strategic vision thus defined. We will introduce the example of a small industrial firm (DECAPIN) in order to illustrate and explore our topic further. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Representarla visión estratégica del directivo de una PYME : esquematizar lo posible, lo recomendado, lo imposible, lo no recomendado. Ejemplo de "DECAPIN"Este artículo tiene como objetivo contestar a la pregunta siguiente : ¿ cómo representar de manera global y estructurada la visión estratégica del directivo de una PYME ? Para ello, en primer lugar, proponemos redefinir la visión estratégica como "una representación mental - la del directivo - de un conjunto de decisiones, actuaciones, acontecimientos considerados como posibles, imposibles, recomendados, no recomendados e "imprescindibles". En segundo lugar, el esquema cognitivo está adaptado a fin de concretar y analizar la visión estratégica anteriormente definida. Para ilustrar el tema, se presentará el ejemplo de una pequeña empresa industrial (DECAPIN). |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | PMI |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | souhaitables |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | non souhaitables |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | cartographie |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | impossibles |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | possibles |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | vision stratégique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | dirigeant |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | managing director |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategic vision |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | mapping |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | achievable and unachievable |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | initiatives |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | SME-SMI |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | desirable and undesirable |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Recherches en Sciences de Gestion | 87 | 6 | 2011-12-01 | p. 19-44 | 2259-6372 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-recherches-en-sciences-de-gestion-2011-6-page-19?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-recherches-en-sciences-de-gestion-2011-6-page-19?lang=fr&redirect-ssocas=7080</a> |
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