La segmentation stratégique revisitée (notice n° 843434)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02158cam a2200301 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250123142958.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Milliot, Éric |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | La segmentation stratégique revisitée |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2014.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 5 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Occultée par des analyses financières menées au niveau sectoriel, la segmentation stratégique n’est plus au cœur des débats académiques. Son intérêt opérationnel nous invite pourtant, en prenant un cadre d’analyse liant environnement-stratégie-organisation, à proposer une méthode qui redéfinit certaines logiques traditionnellement prise en considération pour agréger (ou non) les activités de l’entreprise. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Veiled by industry-level financial analyses, strategic segmentation is no longer in the center of academic debates. Its potential operational value, however, leads us to propose a method, using a framework linking environment-strategy-organization, to redefine certain principles traditionally taken into account to combine (or not) the firm’s activities. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Ocultada por los análisis financieros hechos a nivel sectorial, la segmentación estratégica ya no está al centro de los debates académicos. Sin embargo, su interés operacional nos invita a proponer un método que redefine ciertas lógicas tradicionalmente tomadas en consideración para combinar (o no) las actividades de la empresa, teniendo en cuenta un cuadro de análisis que entrelace entorno-estrategia-organización. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | facteurs clés de succès |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | intention stratégique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | domaine d'activité stratégique (DAS) |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | segmentation stratégique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | adéquation stratégique |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategic business unit (SBU) |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategic segmentation |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | key success factors |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategic intent |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategic fit |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Recherches en Sciences de Gestion | 100 | 1 | 2014-06-01 | p. 23-45 | 2259-6372 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/revue-recherches-en-sciences-de-gestion-2014-1-page-23?lang=fr&redirect-ssocas=7080">https://shs.cairn.info/revue-recherches-en-sciences-de-gestion-2014-1-page-23?lang=fr&redirect-ssocas=7080</a> |
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