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Following Elisabeth Borne’s announcement of the pension reform, many YouTubers aimed to “decrypt”, “decipher”, and “analyze” the content of the proposed law. Based on a discourse analysis of more than fifty videos, we explore the dynamics of informalization within digital spaces, extending the transformations already observed in traditional media. It appears that YouTube can be understood as an informational and contestatory space where traditional and independent information are put in tension. However, the examination of the discourses reveals more complex logics of dependence and mimicry between these different actors, suggesting the need to differentiate content according to their association with various generic scenes, which are all specific configurations of informalization. The first set of content maintains a connection with the codes of a distanced journalism, characterised by quasi-professorial stances toward audiences. The second set features committed journalism, using logos and pathos to convince audiences. The third set includes content that takes the form of individualised activism. Finally, the fourth set includes content that blends humorous and protest rhetoric using irony. Ultimately, this study aims to examine the rise of these formats by putting them into perspective with the codes of traditional media and to show how certain political discourses are associated with specific forms of argumentation and mobilisation.‪