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What are the communications and incommunications at work in the self-regulation of AIgiarism in a university context? This article addresses AIgiarism - a form of plagiarism carried out with the aid of artificial intelligence - through the lens of Information and Communication Sciences. The approach first identifies the (in)communications (Dacheux, 2023) triggered by the integration of Generative Artificial Intelligence into academic practices, with a focus on research and teaching within the Communication, Mediation, Media, and Organization (COMMO) program at the University of Antananarivo. It then examines the mediation complexus (Morin, 2005) enacted by university stakeholders to regulate this form of innovation. The study highlights the role of interaction dynamics in shaping responsible innovation.