Service pricing on the Internet
Type de matériel :
TexteLangue : français Détails de publication : 2001.
Ressources en ligne : Abrégé : This paper deals about pricing services on the Internet. In the media, as audience increases advertising benefits, firms often tariff under their cost. However, Internet has a specificity: when firms offer complementary services, complementarity can benefit to competitors. The purpose of this paper is to analyze the effects of competition and vertical integration on pricing strategies and particularly on free access. Classification JEL: D4, L1
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This paper deals about pricing services on the Internet. In the media, as audience increases advertising benefits, firms often tariff under their cost. However, Internet has a specificity: when firms offer complementary services, complementarity can benefit to competitors. The purpose of this paper is to analyze the effects of competition and vertical integration on pricing strategies and particularly on free access. Classification JEL: D4, L1
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