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The present study aims at verifying the relationship between Vergès prototypical analysis’ evocation rank criterion in associative tasks and the personal symbolic value associated to responses. A total of 314 university undergraduates answered to an open-ended associative task involving either the social representation on aging or football. They also evaluated each response’s importance and unconditionality to determine the social object of interest. Responses with high importance and evaluated as unconditional were classified as having high personal symbolic value. Chi square tests for the association between response rank and symbolic value showed significant departures from independence, but only a pattern involving responses ranked 1 was clearly found for both objects. Results indicate that the relationship between evocation rank and symbolic value does not follow a linear trend. The adoption of a cut-off point based on the proportion of evocations ranked 1 is suggested.