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It is assumed that family farming and the local socioeconomic structure of villages in the rural Pampas are being replaced by a globalized (thus non-endogenous) model of financial agriculture linked to the rapid expansion of soybean production (“sojización”). Although this evokes the idea of a historic transformation of the rural world of the Pampas, this is not the first time that a globalized economic model has been used to dramatically alter the spatial character of these areas. Beyond the issue of sojización, this paper presents a geographic model (the “territorial pact”) of some major historical changes in the socioeconomic structure of the rural Pampas, with the aim of understanding the sociogeographic processes at work. Analyzing the various dimensions of human activity related to farming in the Pampas, the paper traces the construction, deconstruction, and reconstruction of agriculture throughout four territorial pacts. It concludes with a theoretical model for monitoring how rural development issues at stake are defined and transformed for this extremely dynamic region.