Local bubbles: Natural wines between globalization and locavorism
Type de matériel :
TexteLangue : français Détails de publication : 2021.
Sujet(s) : Ressources en ligne : Abrégé : This article examines the values attached to natural wines, in particular locality, through the double lens of the globalization of wine and the rise of artisanal food. Through the ethnographic material drawn from my fieldwork in Italy, I argue that natural wines reflect global trends in the wine world and, at the same time, respond to the locavore desires of middle-class consumers. The transnational element characterizing their production and consumption reveals the contradictions attached to their localness.
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This article examines the values attached to natural wines, in particular locality, through the double lens of the globalization of wine and the rise of artisanal food. Through the ethnographic material drawn from my fieldwork in Italy, I argue that natural wines reflect global trends in the wine world and, at the same time, respond to the locavore desires of middle-class consumers. The transnational element characterizing their production and consumption reveals the contradictions attached to their localness.
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