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This article analyzes the emergence of blockchain technology in the music industry, focusing on narratives, expectations, and promises surrounding blockchain’s impact on the circulation of digital recorded music. Blockchain is increasingly cited as the upcoming “revolution” in the music industry and is often heralded as a new “disruptive technology,” capable of changing the game in the music business. This article analyzes how this innovation is discursively constructed by news articles, start-ups’ self-presentations, and other documents. From a theoretical point of view, the analysis relies on concepts that come from science and technology studies (STS) and especially information infrastructure studies and the study of technological promises, thus enriching the intersection between sound studies and STS. On these bases, the article provides an overview of the “hype” discourse generated around blockchain in the music industry, identifying five main technological promises supporting the adoption of blockchain. In addition, it also brings to the foreground some concerns about the possible consequences of this adoption for the evolution of music value and music circulation processes.