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Focus groups encourage us to combine comparative analysis with approaches which pay more attention to interaction. They reveal how schemas, which also are social cognitive and interpretive predispositions, express themselves according to different forms of sociability. Data show that although the kind of schema used may be merely due to an individual’s social trajectory and thus vary little when the context changes, the ways in which these schema are used, on the other hand, demonstrate a higher sensitivity to “participation frames” (Goffman, 1973).