TY - BOOK AU - Poplat,Thomas AU - Poplat, Thomas TI - Foreign Investments in BRIC Countries: Empirical Evidence from Multinational Corporations SN - 9783631648872 PY - 2013/// PB - Peter Lang N2 - Investments in BRIC countries have been a main driver of the significant increase of cross-border investment activity in recent years. But investments in these emerging economies entail significant risks as institutional voids, host governments and national champions dictate the local business conditions for multinationals. This study investigates decision processes underlying cross-border investments in BRIC countries and discusses their critical success factors. The empirical results show how internal and external forces influence corporate decision-making efficiency. Moreover, the study highlights country-specific challenges for corporations which consider investing in BRIC countries UR - https://international.scholarvox.com/netsen/book/88846162 ER -