TY  - BOOK
AU  - Cottet,Patrice
AU  -  Lichtlé,Marie-Christine
AU  -  Plichon,Véronique
AU  -  Ferrandi,Jean-Marc
TI  - Hospitality image of touristic cities: the role of communication
PY  - 2016///.
							
N1  - 31
N2  - The aim of this paper is to identify the elements of communication that contribute to give a hospitality image. After about a literature review underlining the importance of communication in shaping the image of a destination and the specifics of the hospitality of a city, a qualitative exploratory study of tourists highlights five constituent factors of the hospitality of a city: the perception of tourism offer, the creation of a sense of hospitality, the experience of hospitality, the safety feeling and logistics dimension
UR  - https://shs.cairn.info/journal-recherches-en-sciences-de-gestion-2015-3-page-47?lang=en
ER  -