TY  - BOOK
AU  - Fruin,W.Mark
AU  -  Rodan,Simon A.
TI  - Beyond firms: Multi-firm models for global scale and scope
PY  - 2019///.
							
N1  - 91
N2  - Research in business history and strategy has focused on firms and industries. While this is clearly useful, research on firm groupings, a distinct unit of analysis larger than single firms but smaller than entire industries, is also needed. Some publications exist, but competing groups of firms are not considered in a holistic and systematic fashion, especially when they may be pivotal to global success. To achieve high performance in global competition, however, multi-firm models of organization and management are now much more the rule than the exception
UR  - https://shs.cairn.info/journal-entreprises-et-histoire-2019-1-page-145?lang=en&redirect-ssocas=7080
ER  -