TY  - BOOK
AU  - Romele,Alberto
AU  -  Severo,Marta
TI  - What do images of AI want? An exploration of the visual scientific communication of artificial intelligence
PY  - 2023///.
							
N1  - 33
N2  - This article supposes that a visual representation of artificial intelligence (AI) is intrinsically problematic, in particular for a non-expert public. Popular science journals react to this difficulty in different ways. In the first part, we carry out a semiotic analysis of the way in which AI is represented visually in the Journal du CNRS and the magazine Research*eu published by CORDIS, the European Commission’s Community Research and Development Information Service. From this analysis we derive a typology of visual representations of AI, which we examine in the second part. We will show that there are three ways of representing AI visually, none of which seem to correspond to the need to represent the “thing in itself”: (1) according to algorithms, (2) according to the technology in which the algorithms are to be integrated, and (3) according to how it is imagined. In the third part, we present an epistemological and ethical argument in relation to these representations. Unlike the referentialist bias which is so common in scientific communication, and which privileges (1) over (2) and (2) over (3), we advocate the “pensivity” of images. In the conclusion, we argue that the problem of images of AI is not that they do not refer to “the things themselves,” but rather that far from stimulating debate, they stifle it
UR  - https://shs.cairn.info/journal-societes-et-representations-2023-1-page-179?lang=en&redirect-ssocas=7080
ER  -