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041 _afre
042 _adc
100 1 0 _aSmith, Richard
_eauthor
700 1 0 _a Pennefather, Patrick
_eauthor
700 1 0 _a Pennefather, Patrick
_eauthor
245 0 0 _aManaging innovation at the centre for Digital Media
260 _c2014.
500 _a33
520 _aThis article provides an overview of a professional graduate degree, the Master of Digital Media (MDM). The MDM is a unique joint venture of four institutions of higher learning in Vancouver, Canada (UBC, SFU, ECUAD, BCIT). Created with the support of the regional government, the program employs a collaborative project-based learning design model. The students learn innovation management by constructing digital media artifacts that attempt to solve real-world problems proposed by an industry partner. We describe the origins, academic structure and project-based course outlines, and emphasize the importance of remaining relevant to the changing landscape of the digital media industry while iteratively creating programs that provide our students with the opportunity to succeed upon graduation.JEL codes: O31, I23
690 _adigital media
690 _aeducation
690 _aexperiential learning
690 _ainnovation
786 0 _nJournal of Innovation Economics & Management | 13 | 1 | 2014-02-01 | p. 151-161
856 4 1 _uhttps://shs.cairn.info/revue-journal-of-innovation-economics-2014-1-page-151?lang=en&redirect-ssocas=7080
999 _c1106681
_d1106681