000 02021cam a2200289zu 4500
001 41000292
003 FRCYB41000292
005 20250429180658.0
006 m o d
007 cr un
008 250429s2009 fr | o|||||0|0|||eng d
020 _a9780470998106
035 _aFRCYB41000292
040 _aFR-PaCSA
_ben
_c
_erda
100 1 _aTidd, Joseph
245 0 1 _aManaging Innovation
_bIntegrating Technological, Market, and Organizational Change
_c['Tidd, Joseph', 'Bessant, John']
264 1 _bJohn Wiley & Sons
_c2009
300 _a p.
336 _btxt
_2rdacontent
337 _bc
_2rdamdedia
338 _bc
_2rdacarrier
650 0 _a
700 0 _aTidd, Joseph
700 0 _aBessant, John
856 4 0 _2Cyberlibris
_uhttps://international.scholarvox.com/netsen/book/41000292
_qtext/html
_a
520 _aManaging Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship.  It is also used widely by managers in both the service and manufacturing sectors.  Now in its fourth edition, Managing Innovation has been fully revised and updated based on extensive user feedback to incorporate the latest findings and techniques in innovation management.  The authors have included a new and more explicit innovation model, which is used throughout the book and have introduced two new features - Research Notes and Views from the Front Line - to incorporate more real life case material into the book.  The strong evidence-based and practical approach makes this a must-read for anyone studying or working within innovation. An extensive website accompanies this text at www.managing-innovation.com.  Readers can browse an online database of audio and video clips, as well as case study material, interactive exercises and tools for innovation, whilst lecturers can find additional support material including instructor slides and teaching guides and tips.
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