000 01673cam a2200181 4500500
005 20250921004003.0
041 _afre
042 _adc
100 1 0 _aGirard, Vicky
_eauthor
700 1 0 _a Stewart, Michelle
_eauthor
700 1 0 _a Bérubé, Maxime
_eauthor
245 0 0 _a“I’m not racist, but I’m a realist”. Framing and Motivational Strategies of Quebecois Influencers mobilizing against Public Health Measures.
260 _c2024.
500 _a21
520 _aIn far right movements, women have often been seen as playing ancillary roles. Yet, during the pandemic, many influencers came to the fore, increasing their subscriber base as they mobilized against pandemic health measures. In this article, we analyze the discourse of the Facebook publications of three such influencers. We update the theory of collective action frames to examine their discourse regarding the introduction of vaccine passports. Our analysis highlights the specific reactionary and libertarian frames of these influencers and their gendered inflections. These influencers foster resentment as activist women, identifying “injustice” and encouraging collective action in terms fusing far-right and new age frames. They position themselves as resisting belittlement and devaluation of people’s needs, thus framing the government and the elite as depriving them of liberty. Collective action frames underscore these embodied forms of reactionist discourse.‪
786 0 _nQuestions de communication | o 45 | 1 | 2024-11-07 | p. 308-308 | 1633-5961
856 4 1 _uhttps://shs.cairn.info/journal-questions-de-communication-2024-1-page-308?lang=en&redirect-ssocas=7080
999 _c1507097
_d1507097