000 00431cam a2200145 4500500
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041 _afre
042 _adc
100 1 0 _aChirouze, Yves
_eauthor
245 0 0 _aÉditorial
260 _c2005.
500 _a9
786 0 _nMarketing & Communication | 5 | 2 | 2005-06-01 | p. 2-3 | 1779-3572
856 4 1 _uhttps://shs.cairn.info/revue-market-management-2005-2-page-2?lang=fr&redirect-ssocas=7080
999 _c1510123
_d1510123