000 01346cam a2200253 4500500
005 20250112031240.0
041 _afre
042 _adc
100 1 0 _aLe Borgne, Guillaume
_eauthor
700 1 0 _a Sirieix, Lucie
_eauthor
700 1 0 _a Forgeau, Fanny
_eauthor
700 1 0 _a Costa, Sandrine
_eauthor
700 1 0 _a Vo Ngoc Gagneux, Cécile
_eauthor
245 0 0 _aInternet users and food waste: Between concern and skepticism
260 _c2016.
500 _a5
520 _aFood waste is increasingly being debated, particularly on the social web. Detailed analysis of 252 comments by web users reveals real concern about this topic but also a shifting of blame to other actors, as well as a certain skepticism about institutional or private campaigns targeting consumers, which may even lead to rejection of the message. Based on this research, we formulate recommendations for public bodies and companies to improve the reception of initiatives aimed at increasing awareness of food waste and reducing it.
690 _aauthenticity
690 _acommodification process
690 _aconnoisseurship
690 _agastronomic and Bacchic brotherhoods
786 0 _nDécisions Marketing | o 81 | 1 | 2016-03-25 | p. 61-80 | 0779-7389
856 4 1 _uhttps://shs.cairn.info/journal-decisions-marketing-2016-1-page-61?lang=en
999 _c154752
_d154752