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041 _afre
042 _adc
100 1 0 _aSebbane, Maxime
_eauthor
700 1 0 _a Costa, Sandrine
_eauthor
700 1 0 _a Sirieix, Lucie
_eauthor
245 0 0 _aFood waste in mass catering: An exploratory study of personal and social norms
260 _c2017.
500 _a53
520 _aThe mass catering sector is directly affected by food waste reduction targets set by the government. In this article, we present the results of an exploratory study of the existence and influence of personal and social norms on waste behavior in mass catering. We reveal the existence on the one hand of a personal norm against waste and, on the other hand, of contradictory descriptive and injunctive norms that are expressed either at the level of the individuals one eats with or at the level of the wider customer collective. In order to modify behavior, recommendations to strengthen personal and social norms against waste are proposed.
690 _aauthenticity
690 _acommodification process
690 _aconnoisseurship
690 _agastronomic and Bacchic brotherhoods
786 0 _nDécisions Marketing | o 88 | 4 | 2017-12-25 | p. 35-50 | 0779-7389
856 4 1 _uhttps://shs.cairn.info/journal-decisions-marketing-2017-4-page-35?lang=en
999 _c155253
_d155253