| 000 | 01259cam a2200181 4500500 | ||
|---|---|---|---|
| 005 | 20260329012236.0 | ||
| 041 | _afre | ||
| 042 | _adc | ||
| 100 | 1 | 0 |
_aDunes, Mathieu _eauthor |
| 700 | 1 | 0 |
_aChouki, Mourad _eauthor |
| 700 | 1 | 0 |
_aRichomme Huet, Katia _eauthor |
| 245 | 0 | 0 | _aThe Influence of Gamification in Vlogs on Green Entrepreneurial Intention: A Social Innovation Approach through Upcycling |
| 260 | _c2025. | ||
| 500 | _a43 | ||
| 520 | _aThis research explores how gamification in upcycling vlogs can encourage green entrepreneurial intention. Combining the theory of planned behavior and the theory of social impact, the study analyzes the effects of gamification on the determinants of green entrepreneurial intention. An online questionnaire, distributed to young adults active on social media, is used to analyze the behavioral determinants and moderating effect of gamification. This research highlights the potential of gamified digital formats as levers for social innovation, and offers recommendations for actors in the ecological transition. | ||
| 786 | 0 | _nInnovations | special issue | HS1 | 2025-10-10 | p. 121-121 | 1267-4982 | |
| 856 | 4 | 1 | _uhttps://shs.cairn.info/revue-innovations-2025-HS1-page-121?lang=en&redirect-ssocas=7080 |
| 999 |
_c1869195 _d1869195 |
||