000			02209cam a2200313 4500500
005			20250112050136.0
041			_afre
042			_adc
100	1	0	_aMabillard, Vincent _eauthor
700	1	0	_a Zumofen, Raphaël _eauthor
245	0	0	_aThe state-citizen relationship on social media: Trends and typical profiles of French towns and cities
260			_c2024.
500			_a31
520			_aScientific research has revealed the potential of social media to disseminate government information and transform the dynamics of citizen engagement. However, fully exploiting this potential remains difficult, especially in public organizations. The success and effects of these new forms of interaction offered by social media have not yet been fully explored. At the local level, many municipalities are experimenting with these media in an incremental and sometimes disorganized way. Only a few are actively measuring their performance and their digital interactions with users. Different models have been proposed to describe the types of government communication and activity on social media. They are discussed in this article through three different phases: diffusion, interaction, and transaction. Comparing various indicators on Facebook, Twitter, and Instagram helps to better assess how social media are used at the local level. This work, both conceptual and empirical, allows us to create a typology of the activity and interaction of French municipalities of over 50,000 inhabitants on the most popular social media platforms (Facebook, Twitter, and Instagram).
690			_adigitalization of public services
690			_acitizen participation
690			_acitizen engagement
690			_asocial media use
690			_asocial media adoption
690			_aFrance
690			_adigitalization of public services
690			_acitizen participation
690			_acitizen engagement
690			_asocial media use
690			_asocial media adoption
690			_aFrance
786	0		_nPolitiques & management public | o 40 | 4 | 2024-02-16 | p. 471-490 | 0758-1726
856	4	1	_uhttps://shs.cairn.info/journal-politiques-et-management-public-2023-4-page-471?lang=en
999			_c197344 _d197344