000 01753cam a2200241 4500500
005 20250112061719.0
041 _afre
042 _adc
100 1 0 _aGlaubert, Daphna
_eauthor
700 1 0 _a Nyffeler, Nathalie
_eauthor
700 1 0 _a Bergeron, Luc
_eauthor
245 0 0 _aDesign management in SMEs: Diagnosing practices using mapping
260 _c2018.
500 _a88
520 _aDesign is a value-creating process that encourages innovation in companies. Despite the obvious, many SMEs have difficulty integrating such practices into their businesses. Indeed, design is a concept with multiple facets, whose implementation remains abstract. This article addresses the following question: How might one characterize design management practices in SMEs and how might opportunities for improvement be identified? In answer to this, we have developed a tool that allows for the identification of the level of design integration in a firm according to different levers. The research was carried out in three SMEs and one start-up firm. The mapping allowed for the identification of five levers of design management, which enable one to see what the current practices are, as well as paving the way for dialogue with the parties involved. Following on from this analysis, the creation of tools that correspond to the different levels of integration will favor the successful implementation of design management practices in the company concerned.
690 _adesign management
690 _adiagnostic
690 _amapping
690 _adesign
690 _aSME
786 0 _nSciences du Design | o 7 | 1 | 2018-06-27 | p. 46-55 | 2428-3711
856 4 1 _uhttps://shs.cairn.info/journal-sciences-du-design-2018-1-page-46?lang=en
999 _c227962
_d227962