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041 _afre
042 _adc
100 1 0 _aRingeval-Deluze, Aurélie
_eauthor
700 1 0 _a Houeto, Isaac
_eauthor
245 0 0 _aWhat future for the vertical integration strategies of Champagne winegrowers?
260 _c2022.
500 _a29
520 _aIn a context of tougher competitive environment for Champagne winegrowers, the authors establish a typology of these actors based on their personal characteristics and their economic activity, including their degree of vertical integration. Their results show three main categories of operators (the traditionals, the salesmen, and the pionneers) whose strategy is more or less adapted to cope with the market evolutions, depending on their ability and willingness to improve the value of their production. (JEL: D29, L19, L66).
690 _avertical integration strategy
690 _aChampagne growers
690 _atypology
690 _avertical integration strategy
690 _aChampagne growers
690 _atypology
786 0 _nÉconomie rurale | o 380 | 2 | 2022-05-16 | p. 103-121 | 0013-0559
856 4 1 _uhttps://shs.cairn.info/journal-economie-rurale-2022-2-page-103?lang=en&redirect-ssocas=7080
999 _c470306
_d470306