000 01480cam a2200205 4500500
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041 _afre
042 _adc
100 1 0 _aRoux, Mélanie
_eauthor
245 0 0 _aLegitimizing an intrapreneurship project: The networking strategy of the intrapreneur as innovation champion
260 _c2023.
500 _a95
520 _aThe networks that can be mobilized in the corporate entrepreneurship (CE) context constitute an easily exploitable resource for building intrapreneurial project legitimacy. This article examines how those networks (organizational, individual, and intrapreneurship program) and brokers (sponsors, cultivators, and intrapreneurship programs) contribute to the legitimization mechanisms (associative, organizational, and identity). This study focuses on four intrapreneurship projects in a mutual insurance company. The results enrich Fisher et al.’s (2017) theoretical proposals on project legitimacy in terms of the networks that intrapreneurship program managers can activate and mobilize to refine their coaching and select appropriate brokers in organizational networks.
690 _alegitimacy
690 _ainnovation
690 _anetworks
690 _aintrapreneurship
786 0 _nRevue de l’Entrepreneuriat / Review of Entrepreneurship | 22 | 2 | 2023-07-17 | p. 71-110 | 1766-2524
856 4 1 _uhttps://shs.cairn.info/journal-review-of-entrepreneurship-2023-2-page-71?lang=en&redirect-ssocas=7080
999 _c475309
_d475309