| 000 | 01544cam a2200277 4500500 | ||
|---|---|---|---|
| 005 | 20250121114834.0 | ||
| 041 | _afre | ||
| 042 | _adc | ||
| 100 | 1 | 0 |
_aChoi, Byung-Joon _eauthor |
| 245 | 0 | 0 | _aCross-cultural differences in consumers’ means-end chain: effect of self-construal and thinking style |
| 260 | _c2018. | ||
| 500 | _a22 | ||
| 520 | _aMeans-end chain theory has been developed through empirical validation mainly from Western cultures. This research focuses on the cross-cultural generalizability of such cognitive model by examining the relation of cultural orientation differentiating Westerners from Easterners with the creation of concepts chaining. Our findings provide the theoretical explanation about the influence of the culture on contents and structures of means-end value hierarchies and also demonstrate the possibility of operationalizing our concepts of cross-cultural variations for future researches in consumer behavior across cultures. | ||
| 690 | _aconsumers’ values | ||
| 690 | _awestern and eastern cultures | ||
| 690 | _athinking style | ||
| 690 | _ameans-end chain | ||
| 690 | _aself-construal | ||
| 690 | _aconsumers’ values | ||
| 690 | _awestern and eastern cultures | ||
| 690 | _athinking style | ||
| 690 | _ameans-end chain | ||
| 690 | _aself-construal | ||
| 786 | 0 | _nRecherches en Sciences de Gestion | o 122 | 5 | 2018-03-22 | p. 53-76 | 2259-6372 | |
| 856 | 4 | 1 | _uhttps://shs.cairn.info/journal-recherches-en-sciences-de-gestion-2017-5-page-53?lang=en&redirect-ssocas=7080 |
| 999 |
_c547505 _d547505 |
||