000 02671cam a2200277zu 4500
001 88803180
003 FRCYB88803180
005 20250107210029.0
006 m o d
007 cr un
008 250107s2011 fr | o|||||0|0|||eng d
020 _a9780470688298
035 _aFRCYB88803180
040 _aFR-PaCSA
_ben
_c
_erda
100 1 _aTufféry, Stéphane
245 0 1 _aData Mining and Statistics for Decision Making
_c['Tufféry, Stéphane']
264 1 _bJohn Wiley & Sons
_c2011
300 _a p.
336 _btxt
_2rdacontent
337 _bc
_2rdamdedia
338 _bc
_2rdacarrier
650 0 _a
700 0 _aTufféry, Stéphane
856 4 0 _2Cyberlibris
_uhttps://international.scholarvox.com/netsen/book/88803180
_qtext/html
_a
520 _aData mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually associated with a business or an organization's need to identify trends and profiles, allowing, for example, retailers to discover patterns on which to base marketing objectives.This book looks at both classical and recent techniques of data mining, such as clustering, discriminant analysis, logistic regression, generalized linear models, regularized regression, PLS regression, decision trees, neural networks, support vector machines, Vapnik theory, naive Bayesian classifier, ensemble learning and detection of association rules. They are discussed along with illustrative examples throughout the book to explain the theory of these methods, as well as their strengths and limitations. Key Features:- Presents a comprehensive introduction to all techniques used in data mining and statistical learning, from classical to latest techniques. - Starts from basic principles up to advanced concepts. - Includes many step-by-step examples with the main software (R, SAS, IBM SPSS) as well as a thorough discussion and comparison of those software. - Gives practical tips for data mining implementation to solve real world problems. - Looks at a range of tools and applications, such as association rules, web mining and text mining, with a special focus on credit scoring. - Supported by an accompanying website hosting datasets and user analysis. Statisticians and business intelligence analysts, students as well as computer science, biology, marketing and financial risk professionals in both commercial and government organizations across all business and industry sectors will benefit from this book.
999 _c60304
_d60304